Before the end of the 19th century, Eduard Hugo Heusch was also working on his own methods for creating artificial pearls and he formed the Société des Perles des Indes E. Heusch & Co.
While continuously perfecting his techniques Mr. Heusch moved his pearl making to Barcelona and then permanently to Manacor on the island of Mallorca Spain. Read the story of the Palma and Manacor pearl factories (English and Spanish texts). To run his factory Mr. Heusch hired Mr. Pedro Riche, an ex-journalist from France.
When Mr. Eduard H. Heusch died in 1937, his son Edouard Camille Heusch was appointed President. During World War II, the pearl factory was able to continue its production, as the war was primarily confined to the European mainland. General F. Franco had managed to keep Spain out of the war. Buyers from many parts of the world began to recognize the superlative quality of these artificial pearls and demand increased rapidly.
When Mr. Mauricio Heusch died in 1963, Mr. Alberto Heusch was appointed President. Through his leadership the factory was expanded and continued scientific
research was devoted to improve the quality of the pearls. Technological and quality control improvements were added to maintain the highest quality standards of Majorica
pearls. Visitors to the factory can enjoy seeing the pearls being created from start-to-finish by way of an observation gallery.
Today, the reputation of Majorica® pearls is known worldwide. It is the oldest continuous pearl manufacturing company in the world. The
quality for producing Majorica pearls has never been duplicated by another manufacturer. It takes a trained eye to distinguish the Majorica pearls from the pearls that oysters
produce. Consuelo Musy-Heusch had a special four-strand necklace made which contained one strand of the finest natural pearls and three Majorica strands. Many professional jewelers had difficulty telling the real strand from the three others. However, Consuelo never embarrassed anyone by telling them that they had picked a Majorica strand instead of the real pearls !.
The Majorica pearl does not change or yellow with age and its luster remains constant. These pearls are highly resistant to perfumes, skin moisture and garment
dyes. Its manufacturing process is complex and every attention is given to quality control with every production step.
Eduardo Hugo Heusch's vision of making superlative pearls has been made a reality due to the perseverance of his four children and the
dedicated employees of Majorica S.A.